Role –
Creative Director
Problem –
Secret 7” takes 7 tracks from 7 of the best-known musicians around and presses each one 100 times to 7” vinyl. We then invite creatives from around the world to interpret the tracks in their own style for every 7”. 700 sleeves are exhibited and then sold for £50 apiece. You don’t know who created the sleeve, or even which song it’s for, until you have parted with your cash - the secret lies within.
Solution –
After listening to the song Worry by Jack Garratt on repeat, the lyrics "Pick apart the pieces you left” was the most visual aspect of the song. I knew exactly what I wanted to make when I started designing. Secret 7 was a blast to design for and is very unique compared to the majority of competitions I have entered in the past.
More to show at a Portfolio Interview:
- Dream 3 Vinyl Cover